One Tip To Improve and Change the Way You Shoot Street

It is very simple. Here is a  Conventional Wisdom . Just Shoot And Do Not Think About It. Ows? Embrace surprise. Go with the flow. Touch the groove. Smell the Street. Let the genius inside of you do the work. Just Shoot And Do Not Think About It. Let me illustrate how. THINKING. If you areContinue reading “One Tip To Improve and Change the Way You Shoot Street”

Traslacion: A Soul’s Journey

I like to invite everyone to visit on Social Documentary Network my online photodocumentary exhibit of 30 photographs, shot from 2011-2017. It is one’s spiritual journey being a devotee of the Black Nazarene. Traslacion: A Soul’s Journey “Thy Will Be Done” Photographer in black Jeff Mercader, who came to Manila from California, looks on the womanContinue reading “Traslacion: A Soul’s Journey”

Understanding Photos and How to Create Them

A year ago, I had the opportunity to give a lecture in the oldest university in the Philippines- The University of Sto.Tomas.  The lecture was about Understanding Photos and How to Create Them, and now I would like to share it with you: download ebook .

How to Use Visual Hierarchy in Street Photography

Visual hierarchy will make you shoot and deliver your subject matter effectively to your viewers. Your visual images would have the power to communicate on what is the first to look at even without saying a word.Shoot like this and you will no longer struggle to say what you clicked.

Four Principles that Would Guide Your Street Photography Journey

Applied to creating Street Photographs, Principles are key characteristic that separates a mere technique approach (background-fixing, geometry, silhouette, puddle reflection) which loses its luster in time, compared to a Principled Process that promotes the sense of what values the photographer. A process that brings forward the brand-in-effect, that identifying mark of individuality of the shooter. Using a principled approach when shooting will bring out the best in you. Clone proof. Personal Vision.
Radical Authenticity without even trying.

Your Value

When Values are close Shapes seems to flatten out And when they are seemingly Closely Connected Almost nothing stands out. But when Values contrast Shapes  Appear Separating in  space And Some indeed stands out It works whatever color they are Whether are Be they black Or just white Even gray, or whatever hues involved. WhenContinue reading “Your Value”

The Train and the Platform Thought

In our quest for something, we realize that there is no absolute motion, there is only a theory of Time and we Age in it.

Why street photos should tell stories

Most of the time the Photos that we remember are the ones that told a story. The one that got the idea across. It could be argued that a single photo cannot tell a narrative. A single photo is an event, and it is not what had happened , but it is what can be narrated. Narratives connects events and therefore a photo is a slice of a narrative.

Meet Me in Maty’s

Right in the heart of DonGalo is one of the original Tapsilogan. If my memory serves me right, I had been eating here since the early eighties at 1.35pesos per BBQ and somewhere between 5.00 per set of Tapsilog. Before, the Tapa had that distinctive “latik” flavor due to usage of coconut oil, rendering sweetnessContinue reading “Meet Me in Maty’s”